Articles

Great customer experiences don’t just happen, but they can be manufactured

12 Jul 2023

At this point, most businesses understand the importance of customer experience. They know that providing a great customer experience can help their organisation stand out from competitors, while fostering loyalty and trust.   Far too many bu...

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Hiring for potential in the war for talent

12 Jul 2023

Globally, employers are arming themselves for war. But this war is not taking place on a battlefield or in the trenches – it’s taking place in the boardroom. The critical scarcity of skills, in the era of “the great resignation&rdqu...

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Citroën and BASF unveil electric concept car, oli

12 Jul 2023

It’s no longer about the fastest or most luxurious car. Citroën and BASF have unveiled their all-electric concept car, oli [all-ë], a manifesto to how much can be saved by reducing weight and resource usage.   ‘This conc...

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To procrastinate or to mitigate

12 Jul 2023
  • Kalideck

The COP27 strapline, “Together for Implementation”, is a clarion call for the printing industry to mitigate with purpose, the potential impact our industry has on global warming and ultimately, on the ensuing floods and droughts that we h...

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What is the new black?

03 Jul 2023

  Have you seen the latest Rolls-Royce? The Black Badge Ghost. It’s the blackest Rolls-Royce ever specified, featuring the “deepest, darkest, heaviest black” ever put on a Rolls-Royce. The marketing for this new edition is alm...

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From interest to purchase: The role of wide format and window graphics

03 Jul 2023

Shopfront windows present invaluable opportunities for businesses, brands and retailers to advertise products and raise awareness, with a view of enticing potential customers into their doors and guide them on their journey from interest to purchase....

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10 key concepts to overcome change fatigue and create a winning working environment

30 Jun 2023

The truth is that fatigue is a very common feeling for most of us at this time of year, as we deal with a year’s worth of pressure in addition to the demands of always being available and having to respond instantly. This has blurred the lines ...

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Paper bags, the natural choice

30 Jun 2023
  • Two Sides

There is increasing concern about the overuse of plastic bags and particularly their contribution to marine litter. EU countries have taken action by introducing bans, charges and other initiatives to limit their use. Whilst a general reduction in un...

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Behind every successful entrepreneur…are critical future fit skills and traits

30 Jun 2023

  The pandemic has been the catalyst of an exponential growth in entrepreneurial success. Although it might seem counterintuitive – as the pandemic has been exceptionally hard on small business in particular leading many to shut down &nda...

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Mental health plays a crucial role in the workplace

30 Jun 2023

Thanks to the Covid-19 pandemic, mental health has been front and centre of the workplace refocus of late and rightly so. More than 30% of adult South Africans suffer from some sort of mental health issue, affecting their ability to think clearly and...

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Are you fluent in the universal language of touch?

30 Jun 2023

By John Blyth, Marketing and Communications Manager, Graphic Communications Group, Ricoh Europe   The powerful sense of touch is what we have missed the most during the pandemic, according to an article published in The Guardian at the end of...

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6 Productivity killers that impact success

29 Jun 2023

  The world of work as we know it is has changed dramatically and with it a growing number of productivity killers that impact your success. With the pace of work, increased digitisation and time pressures, these productivity killers can derail...

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It’s not how much you spend, but how much you care

27 Jan 2023

By Belinda Unterslak, Synthesis Events and Marketing Coordinator   We live in a world where our interests are tracked by our online searches, our social media is open to the public eye and someone can get to know you by simply typing your name...

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Print with Purpose

27 Jan 2023

By Sam Upton for Two Sides UK Publishers are increasing the amount of content with social purpose using a number of stand-out campaigns. We take a look at some of the best. With consumers becoming more and more aware of their role in society, as we...

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The importance of luxury packaging in marketing

27 Jan 2023

We live in a world where purchasing is as much about the experience as the actual product being bought. This is where packaging plays its part, with it being more imperative in the luxury goods market than in any other place.   The reason bein...

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Client relationships should be more engaging - here’s why

27 Jan 2023

By Mark Hinder, Responsible for Business Development Programmes, Graphic Communications at Ricoh Europe   Customers don’t see channels; they see brands instead. It’s why brands should seek to build long term, worthwhile, customer r...

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LAWPrint makes the gold standard at The GAPP Awards 2022

25 Jan 2023

LAWPrint has grown from strength to strength, culminating with it being recognised as “the Pinnacle of Excellence” at the 2022 edition of The GAPP Awards, which took place at Emperors Palace on 25th March, where it won two Gold and three ...

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Sponsors of The GAPP Awards 2024 revealed

25 Jan 2023
  • Avery Dennison
  • Kalideck
  • Sun Chemical
  • Konica Minolta South Africa
  • Hi-Tech Inks
  • Papercor Holdings (Pty) Ltd
  • Allrich Trading
  • Plexiglas
  • Sappi
  • Fujifilm
  • Heidelberg Southern Africa
  • Kemtek Imaging Systems
  • Intamarket Graphics
  • K-Systems Foils cc
  • Ipex Machinery
  • Stixo Signage Supplies
  • Rotocon

To be part of the biggest and most comprehensive printing competition in the world carries with it a great amount of prestige. However, it would be impossible to create an event of this magnitude without the buy-in and support of our valued sponsors ...

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Clomark’s golden thread of success

25 Jan 2023
  • Clomark
  • The GAPP Awards

Attention to detail, innovation, the ability to understand the designer’s intent and to replicate that, coupled with the latest technology and a highly skilled workforce led to Clomark being recognised as “The Pinnacle of Excellence&rdquo...

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PVC banners – Is the writing on the wall?

24 Jan 2023

While polyvinyl chloride (PVC) was one of the first plastics to be developed, it is also the most toxic plastic on the planet. Over the years, it has been utilised in a number of industries, such as the construction industry, where it is used in gutt...

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